Allison K Murphy
Product Designer
Passionate about supporting K–12 teachers and students.
Advocates for accessible experiences.
Builds strong relationships that produce results.
Streamlined lesson planning
Challenge
Three separate teacher guides and a confusing network of resources. Users needed a more clear path for implementation.
Strategy
Combine the teacher guides into one book and update the hierarchy of information. Create an Implementation Guide that walks teachers through the stages of complexity in the program.
Results
Early feedback from the sales field revealed an increase in comprehension and ease of use.
Role: Product Experience Design, Production
Team: 3 PXDs, 5 LXDs (Learning Experience Designer), 1 PM, 1 PO
Time: 6 month vision, 18 months to ship; 2024–2025
Support in one place
Challenge
Increase usage of Structured Literacy resources.
Strategy
Create an eBook with links and downloads of all the resources for the program in one place.
Results
Role: Product Experience Design, Production
Team: 2 PXDs, 1 Engineer, 2 LXDs (Learning Experience Designer)
Time: 12 months to ship; 2023–2025
Gamified vocabulary practice
Challenge
Create a gamified experience for students to learn and practice vocabulary.
Strategy
Work within existing interaction patterns framework.
Results
Delivered three grade ranges, each grade containing 150 lessons and each lesson containing 3–4 pages of interactions.
Role: Product Experience Design, Production
Team: 4 PXDs, 5 LXDs (Learning Experience Designer), 1 PM, Engineering vendor
Time: 6 months to ship; 2019–2020
Presenting to the whole class
Challenge
Whole-class portions of lessons are anchored with a presentation or interaction activity. How could we deliver useful content in our program so users didn’t have to create their own?
Strategy
Deliver presentations in file formats that teachers have access to and are familiar with. Use accessibility guidelines to ensure everyone can experience the lesson. Consider the age of the audience when using artwork and activity types.
Results
Three styles of presentations for different lesson needs. PDF-text only, Powerpoint with drag-and-drop style activities, and integrating a data-driven immersive learning product into the platform.
Role: Product Design, Production Design
Time: 2017–2015
Remember to take your medication!
Challenge
Increase medication compliance for short and long-term prescriptions. Learn about the UX Design process.
Strategy
Own the entire project from user interviews to clickable prototype.
Results
Earned a UX Design Certificate from General Assembly. Received valuable feedback on how to improve the product and my process.
Team: 1 designer, 2 teachers, 20 classmates
Time: 16 week class; 2018
Do I own this already?
Challenge
Embroiderers lose track of what floss colors they own, resulting in an overwhelming collection of unused materials and unnecessary trips to JoAnn stores or online purchases.
Strategy
My collaborator and I wanted to test our skills during our pandemic down time. I conducted user interviews and familiarized myself with Figma. We addressed the biggest pain point for users by utilizing a barcode scanning feature to quickly add newly purchased floss.
Results
A speculative app that lists all DMC and Anchor brand colors. Easy to find colors add to/subtract from your list, and a quick-add scanner feature for bulk purchases of thread skeins. MVP included a 3D touch context menu, filter, search, light/dark mode, and iOS release.
